What is Business Studies – Are There More To This Subject?

“What is Business Studies?” is a common question asked by students considering a career in business. The thing is, Business Studies is a broad and active topic of study that looks at the many facets of running a business or organization. A career in business may be very fulfilling, whether your interests are in management, marketing, finance, or operations. 

A wide range of occupations in areas like business management, marketing, and finance can be attained through the undergraduate and graduate business studies programs that are available. 

This article will discuss what business studies is, the several subfields that make up the discipline, and the job options open to people who pursue a degree in the subject. So, whether you are a high school student considering a business degree, or a working professional looking to advance your career, this article is for you.

What is Business Studies?

The study of business operations and management, including a company’s structure, purpose, and behavior, is known as business studies. It covers a wide range of topics, including management, marketing, finance, accounting, operations, and global business. 

The purpose of business studies is to equip students with a thorough knowledge of the business world and the abilities necessary to be successful in a range of professions within it. Economical, statistical, accounting, management, and marketing electives are frequently offered in business studies programs along with courses in statistics, operations, and finance.

Branches of Business Studies

1. Management

The planning, organizing, leading, and regulating of an organization’s resources in order to accomplish its objectives is the focus of this area of business studies. It covers topics including operations management, strategic management, and human resources management.

2. Finance

This area of business studies focuses on the acquisition, investment, and management of financial resources within a company. It covers topics like corporate finance, financial analysis, and investment management.

3. Marketing

This area of business studies focuses on how to recognize, foresee, and fulfill the requirements and desires of customers. Consumer behavior, market research, and product creation are some of the topics covered.


4. Accounting

This area focuses on the gathering, analyzing, and communicating of financial data. Financial accounting, managerial accounting, and tax accounting are some of the topics covered.

5. Supply chain management

The management of the flow of products and services, from the acquisition of raw materials to the delivery of the finished product to the consumer, is the focus of this area of the subject. It covers things like logistics, transportation, and inventory management.

6. Entrepreneurship

Entrepreneurship is concerned with starting and running new businesses. It covers topics including starting new businesses, managing innovation, and managing small businesses.

7. International Business

The management of cross-border corporate operations is one of the focuses of this subject. It covers topics including worldwide strategic management, cross-cultural management, and international trade.

8. Business Ethics

The ethical and moral standards that guide corporate actions are the focus of this area of the subject. It covers topics including sustainability, business and society, and corporate social responsibility.

Job Options Available To People Who Pursue A Degree in Business Studies

1. Management

Business graduates can have management positions in a variety of sectors, including manufacturing, retail, healthcare, and finance. They might be in charge of organizing teams, making crucial choices, and seeing that their company achieves its objectives.

2. Marketing

Graduates in marketing business might pursue careers in marketing-related fields as product management, market research, advertising, and public relations. They might be in charge of coming up with and putting into action marketing plans to advertise a business’s goods or services.

3. Sales

Account management, business development, and sales management are among the sales positions available to business graduates. They might be in charge of finding and pursuing new business prospects, cultivating client relationships, and concluding transactions.


4. Finance

Business graduates can work in financial positions such as risk management, investment banking, and financial analysis. They could be in charge of managing a company’s financial assets and making choices that have an effect on its bottom line.

5. Consulting

Business graduates might work as consultants, offering knowledgeable direction and advice to businesses in a range of industries. They might assist businesses in enhancing their operations, creating fresh methods, or resolving certain issues.

6. Human Resources

Business graduates might work in human resources positions in areas including hiring, interacting with coworkers, training, and development, and pay and benefits. They might be in charge of overseeing an organization’s human resources functions.

7. Entrepreneurship

Graduates in business can use their degrees to launch their own companies. They can expand their business and create a business strategy using their knowledge of the business.

8. Non-Profit and Government

Business graduates can work in nonprofit or government organizations. They may be responsible for managing budgets, fundraising, and developing programs to serve their community.


In conclusion, business studies is a branch of study that addresses a wide range of subjects pertaining to managing and operating a firm. Such topics as marketing, finance, human resources, operations, and strategic management are covered. The knowledge and abilities required for success in the business world are given to the pupils. 

A variety of fascinating and lucrative employment prospects can be attained through studying this subject. A degree or background in business studies can help you achieve your goals, regardless of whether you want to establish your own brand, work for a huge firm, or assume leadership roles in the non-profit sector.

Frequently Asked Questions

Is Business Studies only for students interested in starting a career in business?

Business Studies is not only for students interested in starting a career in business. The skills and knowledge gained from a Business Studies degree are applicable to a wide range of industries and career paths. Additionally, the program provides a strong foundation for pursuing graduate studies in business or related fields.

What criteria must you meet to enroll in a business studies program?

Depending on the institution and program, different applicants may need to meet different entry criteria for a business studies degree. On the other hand, the majority of colleges demand a high school diploma or its equivalent, a solid academic background, with an emphasis on math and business-related courses.

What distinguishes a degree in business studies from others in the field?

A wide understanding of business ideas and procedures sets business studies apart from other business-related degrees. It covers a broad range of subjects, such as marketing, finance, operations management, human resources, and strategic management, in contrast to other degrees like accounting, finance, or marketing that could be more focused.


  • Proguide.ng – 5 Importance of Business Studies
  • Hult.edu – 6 reasons why you should study business


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